- 250+ Schools Open or in Development
- 150k Weekly Swimmers
- Operating in 31 States and Provinces
Top 200+® Franchises in
Top Franchises Over $500k
#1 in Children’s Fitness
#11 Fast & Serious
Smartest-Growing Brands in
2021 by Franchise Times
- We go above and beyond with every detail to create a GOLDEN Experience!
- We believe in nurturing a culture that provides WOW! Customer Service
- We meet and exceed expectations so you see Extraordinary Results
- We make a big deal about life’s accomplishments by remembering to Celebrate!
- We do the right things, make the right decisions and treat people with Integrity - Compassion - Trust
Behind the Business
As a life-long swimmer that achieved national prominence, Jenny McCuiston realized the need for quality swim lessons focused solely on children in a family-friendly environment. She and her husband, Chris, traveled the country and thoroughly researched the learn-to-swim industry before starting a business that would grow to benefit communities nationwide.
At Goldfish Swim School, we recognize the need for quality, fun swim instruction in communities across the United States. We have spent years developing The Science of SwimPlay® to produce successful students, and this proven process translates to success for our franchisees.
Territories Available Across the Nation
Goldfish is bringing our swim lessons to kids throughout the U.S. and Canada. Explore our available territories to find one close to you!
Step 1Initial Webinar
Step 2Financial Pre-Approval
Step 3Prospective Franchisee Presentation
Step 4Discovery Day
Step 5Franchise Award
Step 6On-Boarding & Goldfish University
“We were very impressed with the mission - to teach kids to swim and be safer around the water. We knew there was a need for swim lessons in our area and Goldfish was a great partner to help fill this need. We were inspired with the Goldfish marketing, message, curriculum and the support we received (and continue to receive) from the Franchise Office.” - Jennifer and Tim Casper
“Goldfish Swim School feels like a family! I have worked in corporate America prior to this role and it makes all the difference to feel like you are part of a family and that each and every day we have the opportunity to change a child's life in so many ways.” - Katie Lee
“Having both grown up around the water, we know how important water safety skills are and are so thrilled to be able to help instill life skills in the kids we teach. Goldfish was a phenomenal resource for us to bring to our community. We are so happy to have a place here for all families while building a business and life for our own.” - Manuel Alex