Our Core Values
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We go above and beyond with every detail to create a
GOLDEN Experience!
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We believe in nurturing a culture that provides
WOW! Customer Service
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We do the right things, make the right decisions and treat people with
Integrity - Compassion - Trust
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We meet and exceed expectations so you see
Extraordinary Results
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We make a big deal about life’s accomplishments by remembering to
Celebrate!
Goldfish Swim School Franchise
Pursue Your Passion for Something More
Family-owned since its inception, Goldfish Swim School is more than a franchise – it’s a business that franchisees truly treasure. Goldfish Swim School is more than an investment to its franchisees – it’s a tropical, family-friendly environment that teaches kids crucial life-saving and life-changing skills. We know what it takes to help a franchisee thrive in this industry and in the franchisee’s community. What we need from you is passion – for kids, for the water, and for the chance to make a difference in the lives of children.
Are you ready to join our family and change lives? Call (248) 801-1850 to learn more about how Goldfish Swim School can help you achieve personal and professional fulfillment.
Behind the Business
As a life-long swimmer that achieved national prominence, Jenny McCuiston realized the need for quality swim lessons focused solely on children in a family-friendly environment. She and her husband, Chris, traveled the country and thoroughly researched the learn-to-swim industry before starting a business that would grow to benefit communities nationwide.
At Goldfish Swim School, we recognize the need for quality, fun swim instruction in communities across the United States. We have spent years developing The Science of SwimPlay® to produce successful students, and this proven process translates to success for our franchisees.
The 6 Golden Steps to Ownership
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1Initial Inquiry
Complete the initial interest form
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2Initial Phone Call
Get to know the Goldfish Swim School team
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3Pre-Qualification
Complete Financial Pre-Qualifications
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4FDD Review Call
Review of Franchise Disclosure Document
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5Executive Conference Call
Meet with Members of the Executive Team
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6Discovery Day
Attend Discovery Day at Goldfish Swim School HQ
What Our Franchisees Are Saying
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Goldfish Swim School
"Having both grown up around the water, we know how important water safety skills are and are so thrilled to be able to help instill life skills in the kids we teach. Goldfish was a phenomenal resource for us to bring to our community. We are so happy to have a place here for all families while building a business and life for our own."Manuel Alex
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Goldfish Swim School
"Goldfish Swim School puts good into the world. The safety of the children comes first and is seen throughout the training and curriculum in place. It is a family-oriented business that cares about the franchisees and teams that run the schools on a daily basis."Gina and Ryan Bewersdorf
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Goldfish Swim School
"Goldfish Swim School is committed to their core values and works hard every day to make our system better. That level of dedication and commitment to being the absolute best in class is what continues to motivate us to continue to reinvest in the business with new locations."Mike Meilleur
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Goldfish Swim School
"Goldfish Swim School feels like a family! I have worked in corporate America prior to this role and it makes all the difference to feel like you are part of a family and that each and every day we have the opportunity to change a child's life in so many ways."Katie Lee
